BROADCASTING DOUBLE EDGED

 The power of advertising and its impact on the public is undeniable. A robust broadcasting system can keep the public informed about national news and diverse political perspectives on internal and external policies. However, this system can be a double-edged sword.

We've witnessed how false advertising can manipulate public opinion, influencing people to perform tasks without understanding their purpose or consequences. Misleading broadcasting can lead to chaos, elevating undeserving individuals to positions of power or tarnishing the reputation of respected community members.

The effects of good and bad advertising on the public are immense. It can catapult an unknown individual to global fame or devastate a respected member of society. Therefore, it's crucial for broadcasting, radio, and TV to be supervised by authorities to prevent misinformation and protect the public from manipulation.

Prevention is better than treatment. Effective regulation ensures that broadcasting serves the public interest, promotes truth, and fosters informed decision-making.





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